Google is testing a look for their search engine results page that includes not only a new layout but also how it displays snippet and url information. Here are some of the changes that I’ve noticed: Black “User” Bar Grayed “Search Area” Different Style “Search” button Low Color Search Options URL Above Snippet What are [...]
I gave a talk about SEO for WordPress at WordCamp Columbus earlier today. I had a blast and learned a great deal about other topics in WordPress as well. The goal of this talk was to help the great content creators that use the WordPress platform to understand the basics of SEO. I covered where [...]
SEOmoz is an industry leader in tools for SEO tools. They provide an extensive lists of tools that allow you diagnose, track and dig into your site’s SEO efforts. This is the first part of a three part series of posts. Here’s a list of tools SEOmoz provides: Open Site Explorer SEO Tool Bar Trifecta [...]
I’ve ranted a bit on how agencies can kill your SEO if you’re not careful. But how are they about everything else? An agencies website should be a shining example of its services. Why? Ask most people who have worked for an agency or work in an agency-like role in an organization – you don’t [...]
I, and I think most people define link farming as the Black Hat cousin to link building. Link farming typically revolves around the purchasing or exchanging of links. Buying links, in no uncertain terms is not allowed by Google. But I’ll be damned if companies still don’t participate in it anyways. First off, I’m not [...]
Anchor Text is a key tool in the SEO experts toolbelt. Search Engine Optimization experts believe that this is important because it gives relevance to a page in search engines.
Bad Search Engine Optimization (SEO) strategies can seriously hurt web pages or drive meaningless traffic to a website cost it money in bandwidth and lost business.
How to identify a competitors Search Engine Optimization (SEO) strategy to better understand their target audience.
There are some really easy steps to improving search engine rankings that are often over looked. One of the big ones is actually putting keywords in your title. How often do you see a title that simply offers the brand name? Quite often! In fact, lets take the Pepsi challenge! Both Coke and Pepsi have [...]
In the past month or so at least 4 executives have branched out from both Google and MySpace. If you know what it’s like to work at Google you have to wonder what they are thinking. Apparently, it’s that they think they can do social networking better. Most recently, three executives from MySpace, including Amit [...]
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