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> <channel><title>esmoretti.com &#187; W3C</title> <atom:link href="http://esmoretti.com/blog/tag/w3c/feed/" rel="self" type="application/rss+xml" /><link>http://esmoretti.com/blog</link> <description>A blog about SEO, PPC and Social Media Marketing</description> <lastBuildDate>Wed, 27 Jul 2011 17:06:54 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.2</generator> <item><title>W3C Guidelines &amp; Why You Should Follow Them.</title><link>http://esmoretti.com/blog/w3c-guidelines-why-you-should-follow-them/</link> <comments>http://esmoretti.com/blog/w3c-guidelines-why-you-should-follow-them/#comments</comments> <pubDate>Thu, 05 Feb 2009 20:11:02 +0000</pubDate> <dc:creator>emor8t</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[Understanding Web Standards]]></category> <category><![CDATA[W3C]]></category> <guid
isPermaLink="false">http://esmoretti.com/blog/?p=115</guid> <description><![CDATA[Chances are that if you&#8217;ve taken a few courses are been employed to design a website for a decent size organization that you&#8217;ve heard about the World Wide Web Consortium. The W3C is &#8221; an international consortium where Member organizations, a full-time staff, and the public work together to develop Web standards.&#8221; The W3C provides [...]]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
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/> </a></div><p>Chances are that if you&#8217;ve taken a few courses are been employed to design a website for a decent size organization that you&#8217;ve heard about the World Wide Web Consortium. The W3C is &#8221; an international consortium where Member organizations, a full-time staff, and the public work together to develop Web standards.&#8221; The W3C provides a standard for several web coding languages like HTML, XHTML, JavaScript, etc.</p><p>The W3C provides a validator that makes sure the code you write adheres to a standard. When designing a web page it isn&#8217;t necessary to make sure the code adheres to these standards, but there are some benefits. For one, if you are looking for a job in web design, potential employers will be more impressed with code that clean and proper than sloppy with unclosed tags.</p><p>There&#8217;s a couple of reasons for that. Consider that your potential boss and coworkers will either have to edit your page(s) when you are working there or after you leave. If you really wanted to, you could write a web site in one line. Wouldn&#8217;t that be fun to edit?</p><p>Even if you&#8217;re thinking that nobody but you will edit your pages validation is important. Why? Consider what the W3C has to say about it:</p><blockquote><p> Do remember: household-name companies expect people to visit because of the name and in spite of dreadful websites. Can you afford that luxury?<br
/> Even if you can, do you want to risk being on the wrong side of a lawsuit if your site proves inaccessible to &#8211; for instance &#8211; a disabled person who cannot use a &#8216;conventional&#8217; browser? Accessibility is the law in many countries. Whilst validation doesn&#8217;t guarantee accessibility (there is no substitute for common sense), it should be an important component of exercising &#8220;due diligence&#8221;. It is now just over a year since a court first awarded damages to a blind user against the owners of a website he found inaccessible (Maguire vs SOCOG, August 2000).</p></blockquote><p><span
id="more-115"></span></p><p>Still not convinced? Well if the threat of being sued just isn&#8217;t enough how about not being able to make money in the first place? See good coding is one of the ways Google distinguishes your web site, from a spam site. Good sites are more relevant for users, and therefore higher on the search rankings.</p><p>Now hopefully at this point you realize just how important it is to validate. But what is valid code? Well, the long answer is here: <a
href="http://www.w3.org/TR/WCAG10/#gl-structure-presentation">http://www.w3.org/TR/WCAG10/#gl-structure-presentation</a> but for most people here&#8217;s a list of things to get you started:</p><li>Close tags! <xmp><div> should always be followed with</div><p></xmp><br
/> <xmp>and image tags should always read like <img
src="name.jpg"/></xmp></li><p>(ignore the p tag, its apparently a WordPress error)</p><li>Alternative Text! or &#8220;alt tags&#8221; should always be added to images so that Screen Readers like JAWS can read them for people that require them, and so Google can put a text description to your images.</li><p><br/></p><li>Chunking: Not just for business documentations anymore! Breaking up your HTML into sections like the menu, main body, headers and footers makes it easier for people to read.</li><p><br/></p><li>DOCTYPES: Make sure you include one of these. There is a better explanation on them at <a
href="http://www.w3schools.com/tags/tag_DOCTYPE.asp">W3Schools.</a> I recommend you probably try your hands a XHTML 1.0 Transitional, although if you&#8217;re including things like Ruby on Rails, you might use XHTML 1.1.</li><p><br/></p><li>Validate, Validate, Validate! HTML Validation can be run here: <a
href="http://">http://validator.w3.org/</a>. If you have any errors it will tell you what they are and offer an explanation. If you have no errors, you get a congrats and a icon you can place on your web page to show your achievement.  (like the ones on <a
href="http://www.esmoretti.com">esmoretti.com</a></li><p><br/></p><p>Questions? Shout out in the comments and I will try to answer them.</p><div
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